Category: Design
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Building a Brand System That can Scale: Brand Development and Design
HRS Coding identified inconsistencies in presentation designs created by team members and aimed to create a unified, brand-consistent presentation system. A comprehensive PowerPoint template with brand standards, a visual grid system, governance rules, and user training was developed, enabling employees to produce professional presentations independently while maintaining high-quality standards and reducing reliance on marketing support.
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Lead Generation Marketing Pitch: Sprocket Power
Sprocket Power, Inc. is a first-in-market solution to convert solar power to stored batteries commonly used in electric vehicles and auto dealerships, farming, and other large-scale operations. Sprocket’s typical deal time is 12-18 months and they are seeking a solution to narrow that window and produce meaningful leads with high intent to purchase. After talking…
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2026 Marketing Strategy
After being hired and launching marketing for LeadWell Advisory Partners, the company was in desperate need of more structure. My first step was to define the company–what do they care about? What do they want to achieve? What problem are they solving. Step 2 evolved that discussion into one about priorities. When a company knows…
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Social Media Strategy and Content: Proficient Construction
Proficient Construction, based out of Lake Elmo, MN, needed a social media contractor to build up awareness of their brand and promote their services during their busy season (June-October). Below is the content calendar we created and updated weekly with content needs, deliverables from the team, and PR work to be done on the side.…
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Omnichannel Strategy Client: Peak Mobile Vascular Access
Peak Mobile Vascular Access of the Midwest is a franchise of Vellum Health that delivers on-demand vascular RNs to critical access and rural hospitals, inpatient facilities, or home care as needed. The company offers flexible hours to nurses that are ready to transition away from 12 hour shifts and control their work and services to…
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Email Marketing Client: Haugen Consulting Group
Haugen Consulting Group trains coders in medical billing and coding to provide expert assistance to companies around the United States. They launched a new education platform in 2024 and saw very little response. Their goal for 2025 was to generate more interest through email and to connect with professionals already working in the field. Below…
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Fundraising collateral: Serve City 2024
Developed by Emma Barnhouse for Serve City, Inc. Serve City, Inc. is a nonprofit in Springfield, MO with a goal to serve their community with youth groups across the city. Students and volunteers spend 3 days in June serving nonprofits and charitable organizations (organization partners), doing anything from cleaning out neglected homes, painting schools, pulling…
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2023 Impact Report
Developed by Emma Barnhouse for The DEC Network; 2023. Leveraged as a high-priority asset for fundraising efforts, The DEC Network’s impact report is a briefing on the lives changed by the resources provided by the nonprofit to the startup community in DFW. Data is derived from both quantitative and qualitative data, and audited by Deloitte…
By Emma Barnhouse 